Kadenwood Raises $50M to Accelerate Leadership Position in Shaping CBD Into Mainstream Wellness Category

The Craftory, Arcadian Capital and Existing Investors Led the Series B Round as Kadenwood Expands Its Global Presence & Distribution Network with Recent Acquisitions Including Healist Advanced Naturals and Social CBD

NEWPORT BEACH, Calif., June 29, 2021 /PRNewswire/ — Kadenwood, a leading plant-based wellness company dedicated to fostering consumer trust and transparency, has raised $50 million of cash and media value in a Series B fundraising round with global purpose-led investment house The Craftory and Arcadian Capital Management, and follow-on investments from existing investors. Already the largest U.S. supplier of vertically-integrated CBD consumer packaged goods, this latest funding round further accelerates the brand’s mission to normalize CBD in health and wellness products through scale, strategic partnerships and acquisitions.

In just the first half of 2021, Kadenwood has made a number of high-profile acquisitions, including CBD wellness brands Healist Advanced Naturals and Social CBD. Kadenwood’s organic growth and acquisition approach is creating the largest retail CBD distribution network in the United States, including major drug and grocery store chains, increasing consumer access to trusted CBD products. The acquisition of U.K.-based Healist Advanced Naturals will allow Kadenwood to scale quickly providing new retail and e-commerce distribution channels to bring high-quality CBD to consumers globally. The additional acquisition of Oregon-based Social CBD enables Kadenwood to offer a wider array of products to mass-market consumers across a broad range of demographics as they increasingly look to powerful and plant-based solutions for their health.

Kadenwood had a landmark year of growth in 2020, raising $15 million in a Series A funding round followed by the acquisition of EcoGen Biosciences, the leading global manufacturer and supplier of hemp-derived CBD materials and formulations. The deal effectively established Kadenwood as the largest supplier of vertically-integrated, hemp-derived cannabidiol (CBD) in the US, expanding the company’s ability to scale production of its quality-driven CBD products. 

Kadenwood entered the consumer products marketplace in 2019 with a 100% owned seed-to-shelf capability and has grown its family of industry-leading brand portfolio to include LEVEL SELECT™ CBD, in the personal care category, Purity Preferred™ Pet CBD and Purity Organic™ CBD Teas

“Healist has deep, strong foundations in consumer insights, and understands Sleep, Calm and Relief like no other CBD brand. We will continue our partnership with this bold CPG challenger brand by investing in Kadenwood, as we view them as the perfect home for Healist,” explains Elio Leoni Sceti, Co-Founder & Chief Crafter at The Craftory.

“With this new round of funding, we are accelerating our mission of building enduring CBD brands that people trust as being safe and effective, while cementing our position as a leading global, vertically-integrated CBD company,” said Erick Dickens, Co-Founder and CEO of Kadenwood. “This funding round solidifies our ability to execute a $20M media campaign to drive consumer awareness and support our retail partners with these industry leading brands. We’re incredibly excited by the growth ahead for Kadenwood and our family of brands as we focus on scaling and growing our business while helping shape the future of CBD and plant-based wellness.”

For more information on Kadenwood and its products please visit www.kadenwoodbrands.com or contact Kadenwood@bcw-global.com

For more information on The Craftory please visit TheCraftory.io or contact thecraftory@sciencemagic.inc

For more information on Healist please visit https://healistnaturals.com/

For more information on Social CBD please visit https://socialcbd.com/

About CBD
CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and is believed to have many potential therapeutic benefits.

About Kadenwood
Founded in 2019, Kadenwood is a privately held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains 0% THC. In 2019, Kadenwood launched its first plant-based branded products under LEVEL SELECT™ in personal care. And in late 2020, Kadenwood launched the Purity Preferred™ Pet business, as well as Purity Organic® hot teas, to add to its portfolio of CBD brands.

About The Craftory
Based in London and San Francisco, The Craftory is a $375M global investment house focused exclusively on amplifying the world’s boldest consumer brands. We offer permanent, early stage and growth capital to cause-driven CPG brands that positively impact the categories they serve, society, and the planet. The Craftory is a proud B-Corp.

Kadenwood Expands Global Presence with Acquisition of CBD Wellness Brand Healist Advanced Naturals

Nation’s Top CBD Supplier Partners with UK Wellness Company for Premium Portfolio of Plant-Based Wellness Products

NEWPORT BEACH, Calif., June 23, 2021 /PRNewswire/ — Kadenwood, a leading plant-based wellness company dedicated to fostering consumer trust and transparency in CBD, announced the acquisition of UK-based CBD wellness brand Healist Advanced Naturals. The partnership expands Kadenwood’s premium portfolio of plant-based wellness products focused on all-natural, benefit-driven CBD solutions. The acquisition will allow both companies to scale quickly providing new retail and e-commerce distribution channels to bring high-quality CBD to consumers globally. 

Kadenwood has quickly grown to become the largest U.S. supplier of vertically-integrated CBD, setting the industry standard of quality with its proprietary formulas. The company has furthered its mission of normalizing CBD through strategic partnerships and acquisitions, positioning itself as a trusted partner for brands across categories. Healist is one of the newest brands in-market who quickly gained notoriety for its benefit formulations focused on holistic everyday wellness and sustainability practices. 

The two companies share a like-minded mission to support each consumer’s individual needs with trusted, plant-based wellness products and are backed by leading executives with veteran careers in the CPG space. 

Global beauty and wellness company Present Life has sold its pioneering brand Healist to leading US CBD lifestyle company Kadenwood, in order to further democratise access to Healist’s innovative and nurturing products. In a simultaneous move Present Life owner The Craftory is investing in Kadenwood thereby creating a new partnership intended to disrupt the industry status quo.

“We’re excited to welcome Healist into our portfolio as we look to expand our premium plant-based wellness offerings to consumers globally,” said Erick Dickens, Co-Founder and CEO of Kadenwood. “Kadenwood and Healist share important brand values and we believe they complement our current portfolio bringing a new perspective on wellness that is focused on everyday benefit formulations. It’s imperative that we lead the way for providing transparent, safe and reliable products to consumers and Healist will help us expand that mission.” 

“Kadenwood’s expertise, full vertical integration and ability to support brands with national advertising is unmatched,” said Camillo Pane, Executive Chairman at Present Life. “The exemplary team brings veteran knowledge in the CPG space and provides Healist the support to grow at scale across all channels and markets. We’re thrilled to be partnering with them to bring better access and premium products to the global market.” 

“Healist has deep, strong foundations in consumer insights, and understands Sleep, Calm and Relief like no other CBD brand. We will continue our partnership with this bold CPG challenger brand by investing in Kadenwood, as we view them as the perfect home for Healist,” explains Elio Leoni Sceti, Co-Founder & Chief Crafter at The Craftory.

Healist is an innovative wellness brand with benefit-led formulations designed to restore the body’s innate capacity to heal and defend against the challenges of modern life. The brand product line is focused on four key benefit areas: calm, relief, sleep and well-being. The brands’ pioneering formulations blend efficacious active natural ingredients with U.S grown organic, broad-spectrum hemp extract. Committed to quality and transparency, all Healist products are clean and natural, triple lab-tested, vegan, cruelty-free, non-GMO, and contain 0.00% THC. All Healist products are packaged with sustainable materials including ocean waste plastic, with plans to have 100% of its plastic be Ocean Waste Certified (OWP) by the end of 2021.

For more information on Healist please visit https://healistnaturals.com/

About CBD
CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and is believed to have many potential therapeutic benefits.

About Kadenwood
Founded in 2019, Kadenwood is a privately held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains 0% THC. In 2019, Kadenwood launched its first plant-based branded products under LEVEL SELECT™ in personal care. And in late 2020, Kadenwood launched the Purity Preferred™ Pet business, as well as Purity Organic® hot teas, to add to its portfolio of CBD brands.

About Present Life
Present Life is a global beauty & wellness company that creates and acquires clean, benefit-led brands with no compromise on performance or the planet.  All Present Life brands are plant-based, planet-friendly and with proven efficacy, spanning different price points and retail settings.

About Healist
Founded in 2020 by Present Life Limited, Healist is led by a diverse team of executives with category-leading expertise in marketing and innovation in the wellness and beauty industry with a mission to bring transparency and credibility to a newly forming category. Already distributed nationally in the US, UK and Brazil, Healist was crafted as a benefit-led brand designed to help defend wellness. All Healist products are clean and natural, triple lab-tested, vegan, cruelty-free, non-GMO and contain 0.00% THC.

About The Craftory
Based in London and San Francisco, The Craftory is a $375M global investment house focused exclusively on amplifying the world’s boldest consumer brands. We offer permanent, early stage and growth capital to cause-driven CPG brands that positively impact the categories they serve, society, and the planet. The Craftory is a proud B-Corp.

Kadenwood Achieves Largest CBD Retail Distribution Network in the US with the Acquisition of CBD Wellness Brand Social CBD

Leading CBD Consumer Package Goods Company Buys Portland, OR Brand to Expand Retail Footprint to 18,000 Stores, Increase Access to High-Quality, Plant-Based Wellness Products

NEWPORT BEACH, Calif., June 16, 2021 /PRNewswire/ — Kadenwood, a leading CBD consumer packaged goods company dedicated to fostering trust and transparency in the mainstream wellness category, announced the acquisition of the Social CBD brand. With this acquisition, Kadenwood will create the largest retail CBD distribution network in the United States, including major drug and grocery store chains, for its premium portfolio of plant-based, benefit-driven wellness products using both broad-spectrum and isolate CBD.

Kadenwood will be the first CBD company to have a portfolio of multiple brands across approximately 18,000 retail stores. Already the largest U.S. supplier of vertically-integrated CBD, this acquisition continues the company’s mission to normalize CBD through strategic partnerships and acquisitions and cements its position as a trusted and safe partner for plant-based wellness brands across categories.

With this acquisition, Kadenwood will create the largest retail CBD distribution network in the United StatesTweet this

Social CBD will add high-quality, lab-tested and certified CBD solutions including topicals, oil drops, gummies, and gel capsules to Kadenwood’s consumer portfolio. Social’s unique product lines targeting a younger demographic enable Kadenwood to offer a wider array of products to mass-market consumers as they increasingly look to CBD wellness solutions for every situation, from work to the gym or at home.

“With the addition of Social CBD to our family of wellness brands, we’re expanding consumer access to a wider variety of high-quality CBD solutions via major retail locations around the United States,” said Erick Dickens, Co-Founder and CEO of Kadenwood. “With its focus on delivering natural, trusted CBD solutions for everyone, Social CBD supplements our current portfolio perfectly. We look forward to bringing Social CBD into the Kadenwood family as we continue our mission to offer the highest quality, plant-based wellness solutions, elevate the CBD industry and strengthen consumer confidence in the category.” 

“As the CBD industry continues to grow, we are excited to see the Social CBD products and brand transitioned to the expertise of the Kadenwood team,” said Nitin Khanna, CEO of Sentia Wellness. “With their expanded reach, deep industry expertise and industry leading CBD extraction they can continue to be on the forefront of 21st century wellness.”

Founded in 2019, Social CBD was a brand of Sentia Wellness and utilizes extensive world-class manufacturing and laboratory analyses that exceed industry standards for optimum customer confidence. Social CBD has created products to give consumers targeted solutions to fit their lives. Whether it is to get better sleep, boost energy, recover efficiently, or level out life’s stressors, Social CBD aims to solve modern life’s problems in an accessible way. Inspired by design, with its signature teal blue box, Social CBD offers a diverse product portfolio from oil drops and topicals, to patches and gummies.

About CBD
CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and is believed to have many potential therapeutic benefits, including anti-inflammatory, analgesic, anti-anxiety and seizure-suppressant properties.

About Kadenwood
Founded in 2019, Kadenwood is a privately held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains 0% THC. In 2019, Kadenwood launched its first branded products under LEVEL SELECT™ in personal care. And in late 2020, Kadenwood launched the Purity PreferredTM Pet business, as well as Purity Organic® hot teas, to add to its portfolio of CBD brands.

About Social CBD
Founded in 2019, Portland-based Social CBD promises to provide the high-quality Pure, Powerful and Honest CBD products. Social CBD is a brand of Sentia Wellness and utilizes extensive world-class manufacturing and laboratory analyses that exceed industry standards for optimum customer confidence. Social CBD is sparking a movement and global conversation around better self-care and wellness, from education and driving social connections, to making hemp-derived CBD products widely accessible to people from all walks of life.

Kadenwood’s EcoGen Biosciences Acquires Hemp Processing Company, Adding Increased Production Capacity and cGMP Certification


Through Acquisition, the Company Adds a 50,000-Square-Foot Facility with Additional Extraction Capacity and Improved Sustainable Processes

GRAND JUNCTION, Colo., Nov. 12, 2020 /PRNewswire/ — Kadenwood’s EcoGen Biosciences (“EcoGen” or the “Company”), a leading vertically-integrated manufacturer and supplier of hemp-derived specialty ingredients, proprietary formulations, and private-label finished products in the United States, announced today the acquisition of Colorado-based hemp processing and extraction company General Processing LLC (“GP, LLC”). This acquisition will substantially expand EcoGen’s production capacity, adding technological innovations in the areas of sustainability and current Good Manufacturing Practice (cGMP) compliance. This allows the Company to further integrate its own supply chain while servicing domestic and global markets.

Through proprietary internal research and development, paired with innovative process IP included in the acquisition, the Company has advanced its commitment to implement a more sustainable production of raw hemp materials. The newly added facility will remove entire stages of the process, allowing for the reduction of waste through proprietary equipment and processes. As part of its ongoing operational strategic planning, EcoGen has placed sustainability and innovation at the forefront of its strategic expansion plan, looking to remain the industry leader and set the standard for sustainable hemp manufacturing practices.

As a part of the acquisition, the Company has added a 50,000-square-foot production campus in Delta, Colorado, with an additional 165 acres of farming land. The facility recently completed a dietary supplements cGMP inspection for 21 CFR Part 111 certification conducted by ASI on October 4, 2020, which was ahead of the expected schedule and expedited EcoGen’s compliance plan to include dietary supplement certification substantially. This certification will further position EcoGen for future regulatory compliance standards set by various regulatory agencies and allows for its products to meet industry-leading standards for the highest quality products available. The Company looks to develop the facility in the coming months.

Included in its offering are raw hemp materials such as isolate and distillate, custom formulated hemp-derived products and general processing of hemp biomass for use in consumer-facing products of all kinds.

“This acquisition not only expedites the process of garnering cGMP certification for our manufacturing capabilities, but allows us space to introduce our revolutionary new sustainable manufacturing processes while expanding our capacity as we look ahead to 2021 and prepare for increasing demand,” said Garrett Bain, President of EcoGen Biosciences. “As a global, leading vertically-integrated manufacturer and supplier of hemp-derived specialty ingredients, EcoGen values quality, integrity and consistency above all else. In order to maintain this industry-leading position, we continue to take forward-looking steps that will enable our products and processes to continue to meet customer needs as evolving regulatory and health authority standards are applied to the hemp extraction and hemp-derived products industry.

“With this newest acquisition that adds further value to EcoGen’s capabilities, we are positioning Kadenwood to be a global powerhouse of hemp-derived raw materials and consumer products of the highest caliber,” said Erick Dickens, CEO and Co-Founder of Kadenwood. “Through our strategic growth plan, we will continue to evolve as an organization, staying ahead of production and product trends. While many companies have struggled to define their role in this evolving and competitive landscape, Kadenwood has emerged as the industry’s true leader. We are proud to lead in products, manufacturing, innovation, and now, sustainability and compliance. We look to the future with optimism, as we are confident that 2021 and beyond will continue to provide great success and opportunities for Kadenwood companies.”

EcoGen is the lead manufacturing arm of Kadenwood, LLC, a consumer seed-to-shelf CBD company dedicated to fostering trust and transparency in the mainstream wellness category, after its recent acquisition. The Company supplies the raw hemp materials for use in Kadenwood’s CBD products, as well as many other brands across North America and Europe.

For more information on the Company and its products please visit https://kadenwoodbrands.com/. For more information on EcoGen including information on becoming a customer, please visit https://ecogenbiosciences.com/.

About Kadenwood, LLC
Founded in 2019, Kadenwood is a privately held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically-integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains no THC. In 2019, Kadenwood launched its first branded products under LEVEL SELECT™ in personal care.

About EcoGen Biosciences
EcoGen Biosciences (EcoGen) is the leading vertically-integrated manufacturer and supplier of hemp-derived specialty ingredients in North America. Using proprietary equipment, processes, and formulations, EcoGen has developed a broad range of the highest quality ingredients and customized formulations for a broad range of industries. Founded in 2016, EcoGen is the first seed-to-sale CBD manufacturer, known for manufacturing the purest CBD raw materials and finished products. The company is also a leader in international distribution with CBD isolate, water-soluble CBD (Nano), and THC-free CBD distillate. As the leader in hemp genetics, EcoGen promotes sustainable agriculture, using its proprietary processing and extraction technology to ensure the highest quality products at the lowest price making cannabinoids more accessible to the world.

Public Relations Contact:
Brian Price
CMW Media
brian@cmwmedia.com
(609) 206-1812

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SOURCE Kadenwood, LLC

Purity Preferred™ Pet CBD Products Now Available Nationwide


Kadenwood, LLC and Purity Organic® Debut Premium Line of Calming and Hip & Joint CBD Oils

NEWPORT BEACH, Calif., Oct. 15, 2020 /PRNewswire/ — Kadenwood, LLC, a leading consumer seed-to-shelf CBD company dedicated to fostering trust and transparency in the mainstream wellness category, announced today the launch of a new Pet-specific brand, Purity Preferred, in partnership with established organic food and beverage brand Purity Organic. Purity Preferred is the first of several planned collaborations, and marks the first entry by both brands into the Pet Care space.

Purity Preferred was created with canine and feline well-being at the forefront of the development process, and formulated using a blend of Kadenwood’s proprietary Broad Spectrum CBD oil and active anti-inflammatory ingredients Moringa Oil and Krill Oil. Purity Preferred Hip & Joint CBD Oils also feature Copaiba, an essential oil known to help reduce symptoms of arthritis. The two benefit-focused formulations are available in a range of potencies, allowing pet-owners to select a product to suit their needs based on the size of the pet.

Purity Preferred Calming CBD Oil Drops offer the calming and stress-relieving benefits of CBD in four chicken-flavored doses:

  • 100mg CBD ($49.99) for small dogs and cats (up to 20lbs)
  • 300mg CBD ($69.99) for medium dogs (21 to 40lbs)
  • 600mg CBD ($79.99) for large dogs (40 to 60lbs)
  • 900mg CBD ($89.99) for extra-large dogs (60+ lbs)

Purity Preferred Hip & Joint CBD Oil Drops help reduce inflammation and help improve mobility in three bacon-flavored doses:

  • 300mg CBD ($69.99) for medium dogs (21 to 40lbs)
  • 600mg CBD ($79.99) for large dogs (41 to 60lbs)
  • 900mg CBD ($89.99) for extra-large dogs (60+ lbs)

“Kadenwood’s industry-leading innovation and quality standards have allowed us to create formulas worthy of the Purity name. We built the brand from the ground up, with safety and efficacy in mind,” said Cristina Weekes, President of Kadenwood Pet. “The launch of Purity Preferred ensures our consumers’ pets have access to the same quality CBD as our Kadenwood brands, in a range of products that allows pet owners to choose a personalized potency to meet their pet’s needs.”

The Purity Preferred brand will be led by Cristina Weekes, President of Kadenwood Pet, who brings over a decade of pet category experience and twenty years of leadership in the CPG space. In addition, Scott Link will join the Kadenwood Pet team as VP of Sales, bringing nearly three decades of consumer products sales, marketing and management experience with leading CPG organizations. Focused exclusively on the pet space for the last 10 years, Scott’s experience also includes retail sales, trade marketing and distribution channel development across Pet Specialty, Independent Pet, Food & Drug, Mass Market, Club, and Natural sectors.

“We’re excited to bring the benefits of our industry-leading CBD to an entirely new category with the launch of Purity Preferred,” said Erick Dickens, CEO and co-founder of Kadenwood, LLC. “Cristina and Scott are veterans in the pet care space and were able to ensure we developed a line of quality products that meet real consumer needs, reflecting our commitment to maintaining trust and transparency in the CBD sector along with the standards of wellness associated with the Purity brand.”

Purity Preferred Hip & Joint CBD Oil and Purity Preferred Calming CBD Oil are available now on www.puritypreferred.com.

To learn more about Kadenwood and follow news about its farms and soon-to-launch branded products, please visit http://kadenwoodbrands.com.

About CBD
CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and is believed to have many potential therapeutic benefits, including anti-inflammatory, analgesic, and calmative properties.

About Kadenwood, LLC
Founded in 2019, Kadenwood is a privately-held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically-integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains no THC. In Fall 2019, Kadenwood launched its first branded products under LEVEL SELECT™ in personal care.

About Purity Organic
Purity Organic is an organic beverage company based in Oakland, CA focusing on better for you products. At Purity Organic, we think organic and delicious is the way we should all be able to drink. At a price we can all feel good about.

SOURCE Kadenwood, LLC

Kadenwood, LLC, Acquires EcoGen Laboratories Becoming Largest Vertically-Integrated Supplier of Hemp-Based CBD


Seed-To-Shelf CBD Company Continues Mission of Elevating Industry and Increasing Confidence of Mainstream Wellness Consumers

NEWPORT BEACH, Calif., Aug. 20, 2020 /PRNewswire/ — Kadenwood, LLC, a consumer seed-to-shelf CBD company dedicated to fostering trust and transparency in the mainstream wellness category, announced today the acquisition of EcoGen Laboratories, the leading global manufacturer and supplier of hemp-derived CBD materials and formulations. The deal effectively establishes Kadenwood as the largest supplier of vertically-integrated, hemp-derived cannabidiol (CBD) in the US, expanding the company’s ability to scale production of its quality-driven CBD products.

EcoGen is the world’s first large-scale manufacturer of hemp-based ingredients and raw materials, using sustainable farming practices to ensure quality CBD products are accessible to mainstream consumers. The company generated over $63M in revenue in 2019 through the sale of its CBD to private label brands and retailers and closed on $40M in private funding earlier this year to expand its global footprint.

The CBD industry is currently rebounding from the effects of the COVID-19 pandemic, with consumer demand steadily increasing. The acquisition allows EcoGen to take advantage of Kadenwood’s distribution channels while leveraging the expertise and oversight of its executive leadership team. Backed by decades of branding and management experience in the consumer packaged goods space, Kadenwood is well-positioned to maximize EcoGen’s business and lead this recovery while setting the standard for quality, safety and how to scale successfully.

“We’re committed to improving not just our brand, but the perception of our industry overall, and that starts with ensuring consumers have access to quality CBD products they can trust,” said Erick Dickens, CEO and Co-Founder of Kadenwood, LLC. “EcoGen has maintained a commitment to producing sustainable and consistent CBD and we’re happy to bring them under the Kadenwood brand as we expand our offering of exceptionally pure CBD products that continue to set the industry’s standard of quality.”

In addition to investing capital, executive expertise and infrastructure support for EcoGen’s operations in the Grand Valley, CO, region, Kadenwood has appointed its Chief Commercial Officer, Garrett Bain, and VP and General Manager, Jason Waggoner, to EcoGen’s executive team. They will relocate to its Grand Junction, CO, headquarters and focus on strategically scaling the staff and business operations supporting EcoGen’s sales, manufacturing and processing capabilities. EcoGen will sit under Kadewnood’s agricultural vertical, Kadenwood Biosciences, and will be re-branded as EcoGen Biosciences as a wholly owned Kadenwood subsidiary.

The deal is the latest in Kadenwood’s mission to elevate the CBD industry and bolster consumer confidence in the wellness category. Since its launch, Kadenwood has been working to bridge the gap between the high-growth CBD industry and institutional stakeholders. The company continues to redefine relationships between traditional farming operations, supply companies and mainstream consumer products brands, while ensuring industry leading quality standards are upheld.

Kadenwood offers consumers innovative ways to experience the benefits of CBD across a portfolio of personal care products under the LEVEL SELECT and Purity Organic brands. Its proprietary CBD is developed to the highest standards of quality and potency, without any THC (tetrahydrocannabinol), and created through Kadenwood’s unique vertically-integrated, seed-to-shelf production technology.

About CBD
CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and is believed to have many potential therapeutic benefits, including anti-inflammatory, analgesic, anti-anxiety and seizure-suppressant properties.

About Kadenwood, LLC
Founded in 2019, Kadenwood is a privately held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically-integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains no THC. In 2019, Kadenwood launched its first branded products under LEVEL SELECT™ in personal care.

About EcoGen Laboratories
EcoGen Laboratories (EcoGen) is the leading vertically-integrated manufacturer and supplier of hemp-derived specialty ingredients in North America. Using proprietary equipment, processes, and formulations, EcoGen has developed a broad range of the highest quality ingredients and customized formulations for a broad range of industries. Founded in 2016, EcoGen is the first seed-to-sale CBD manufacturer, known for manufacturing the purest CBD raw materials and finished products. The company is also a leader in international distribution with CBD isolate, water-soluble CBD (Nano), and THC-free CBD distillate. As the leader in hemp genetics, EcoGen promotes sustainable agriculture, using its proprietary processing and extraction technology to ensure the highest quality products at the lowest price making cannabinoids more accessible to the world.

Kadenwood, LLC, Launches All-Natural Melatonin Infused CBD Oil Drops


Level Zzz CBD Oil Drops Added to Popular LEVEL SELECT™ Performance Line Dedicated to Furthering Consumer Offerings and Demand for Pure CBD

NEWPORT BEACH, Calif, June 17, 2020 /PRNewswire/ — Kadenwood, LLC, a consumer seed-to-shelf CBD company dedicated to fostering trust and transparency in the mainstream wellness category, announced today the launch of Level Zzz CBD Oil Drops, an all-natural Melatonin-infused CBD oil. The new addition to the growing portfolio of performance-based personal care products under the LEVEL SELECT™ brand, was developed in response to consumers’ calls requesting a product aimed at helping users achieve restful sleep using the trusted and pure CBD formula.

zzz dropMade with all-natural ingredients, Level Zzz CBD Oil Drops brings users the calming benefits of CBD with the sleep encouraging properties of Melatonin to help relieve sleeplessness. It features Kadenwood’s propriety blend of Broad Spectrum CBD, with 40mg of CBD and 3mg of Melatonin per dose in a soothing vanilla flavor.

The new offering joins the existing LEVEL SELECTTM lineup of topical CBD Roll-Ons, Sports Creams and Oil Drops, all containing only the purest form of CBD oil, with 0% THC (tetrahydrocannabinol), created through Kadenwood’s unique vertically-integrated seed-to-shelf production technology.

“While we pride ourselves on keeping our own commitment to maintaining industry leading standards across quality and potency, we also have a commitment to listen to our consumers and respond to their needs,” says Traci Mason, Vice President and General Manager at Kadenwood. “We’ve received so many calls from fans of our products asking for a sleep-focused offering, so we developed Level Zzz with our quality standards and their requests in mind.”

“We’ve truly raised the bar with Level Zzz, perfecting the formula to offer our users just the right blend of CBD and Melatonin to help them unwind and achieve restful sleep, both of which can be hard to come by during these times of uncertainty,” says Erick Dickens, CEO and co-founder of Kadenwood, “This product is a game-changer because it helps calm both the body and mind. We are proud to be able to quickly innovate and respond to our consumers’ needs with products of exceptional quality.”

Designed to lead the way for high-quality personal care CBD products, the LEVEL SELECT™ brand offers a portfolio of performance-based CBD products helping users maintain a healthy and active lifestyle from smaller everyday activities to physical exercise, competitive sports, travel and more. Kadenwood is backed by a team of experts including former Surgeon General Richard Carmona, MD, MPH, FACS who sits on the Advisory Board and provides insights into best practices, from guiding internal practices to technological innovations. Kadenwood’s proprietary CBD is developed to the highest standards across quality and potency and controlled through owned farm and agriculture facilities that are setting a new industry standard for CBD production.

LEVEL SELECT™ Level Zzz Oil Drops are now available online at LevelSelectCBD.com for $99.99.

About CBD
CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and is believed to have many potential therapeutic benefits, including anti-inflammatory, analgesic, anti-anxiety and seizure-suppressant properties.

About Kadenwood, LLC
Founded in 2019, Kadenwood is a privately-held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically-integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains no THC. In Fall 2019, Kadenwood launched its first branded products under LEVEL SELECT™ in personal care.

Pro Golfer Rickie Fowler Announced as Newest Ambassador for Kadenwood, LLC, Consumer Seed-To-Shelf CBD Company


Fowler Joins Roster of Athlete Ambassadors Supporting Performance CBD Line LEVEL SELECT™

NEWPORT BEACH, Calif., June 10, 2020 /PRNewswire/ — Kadenwood, LLC, a leading consumer seed-to-shelf CBD company dedicated to fostering trust and transparency in the mainstream wellness category, announced today the addition of PGA Tour Pro Golfer Rickie Fowler as it’s newest brand ambassador. Fowler will be featured in the promotional campaign for its brand of performance-based CBD personal care products, LEVEL SELECT™, which helps users maintain a healthy and active lifestyle, from smaller everyday activities to physical exercise, competitive sports and more.

Developed to meet the needs of each consumer, LEVEL SELECT™ CBD Sports Creams, Roll-Ons, and Oil Drops feature a proprietary blend of Broad Spectrum CBD and are available in three levels of intensity, allowing users to select a potency to match their needs. All LEVEL SELECT™ products contain the purest form of CBD oil, without any THC, created through Kadenwood’s unique vertically-integrated seed-to-shelf production technologies.

“As an athlete, I’m constantly looking for ways to improve my performance and LEVEL SELECT™ CBD has been an instant game-changer for me,” said Fowler. “What sets the brand apart for me is not only its effectiveness, but its strong commitment to quality. I take comfort knowing that former U.S. Surgeon General Richard Carmona is involved with the company, advising the brand. LEVEL SELECT™ truly makes it easy for consumers to discover the benefits of CBD, with a variety of products and potencies. So, whether I’m on my feet all day at a tournament, sore from a workout, or just recovering from a day of travel, I can find just the right product to help me recover.”

The addition of Fowler expands Kadenwood’s roster of professional athletes, which includes Heisman Trophy winner and former NFL quarterback Carson Palmer, MLB legend and former LA Dodger Steve Garvey, and gold medalist and basketball hall of famer Ann Meyers Drysdale. He joins them in an ongoing advertising campaign, running nationally across broadcast and digital platforms, highlighting the performance-driven qualities of LEVEL SELECT™.

“”Rickie has made a tremendous impact on the world of professional golf and the broader golfing community,” said Erick Dickens, CEO and Co-Founder of Kadenwood. “Rickie is the perfect partner for our brand and a great addition to our team of exceptional athletes who exemplify the versatility of our products. We look forward to seeing the LEVEL SELECT™ logo out on the course with Rickie as he champions the message of quality, performance-based CBD both on tour and in our national advertising campaigns.”

Rickie Fowler is routinely one of the top ranked golfers in the world (currently 17th). The five-time PGA Tour winner and four-time Ryder Cup team member has quickly become a young veteran in the conservative sport that’s currently seeing a swift adoption of CBD. Since being cleared for use by professional players in 2018, CBD has grown in prominence among the golfing community, with tour members increasingly seeking out CBD products to help treat ailments like inflammation and muscle soreness from years of wear and tear on their bodies.

Designed to lead the way for high-quality personal care CBD products, LEVEL SELECT™ has become a breakthrough player in the market, offering consumers an innovative way to experience Kadenwood’s proprietary CBD, which is developed to the highest standards across quality and potency.

LEVEL SELECT™ is available at LevelSelectCBD.com.

About CBD
CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and is known to have many therapeutic benefits, including anti-inflammatory, analgesic, anti-anxiety and seizure-suppressive properties.

About Kadenwood, LLC
Founded in 2019, Kadenwood is a privately-held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically-integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains no THC. In Fall 2019, Kadenwood launched its first branded products under LEVEL SELECT™ in personal care.

To learn more about Kadenwood and follow news about its farms and soon-to-launch branded products, please visit http://kadenwoodbrands.com.

Kadenwood, LLC, Consumer Seed-To-Shelf CBD Company Grows Executive Team


Garrett Bain Joins Team of Industry Leading Executives as Chief Commercial Officer of Kadenwood Biosciences

NEWPORT BEACH, Calif., April 2, 2020 /PRNewswire/ — Kadenwood, LLC, a leading consumer seed-to-shelf CBD company dedicated to fostering trust and transparency in the mainstream wellness category, announced today the addition of Garrett Bain as Chief Commercial Officer of its Kadenwood Biosciences division.

In his new role, Bain will focus on building the Sales and Marketing roadmap for Kadenwood Biosciences, which ensures the quality, purity and consistency of Kadenwood’s proprietary CBD. Previously the Chief Sales and Marketing Officer of GenCanna, executing multi-channel sales and marketing strategies, Bain aims to grow Kadenwood Biosciences’ platform by creating a tiered product offering for clients and enhancing the overall customer experience.

Kadenwood Biosciences oversees the brand’s industry-leading hemp farming practices, including the technology behind its genetics and breeding practices, hemp production and management of greenhouse operations.

“I’m excited to be joining a company leading in quality, executive leadership and infrastructure. Kadenwood stands apart from any other brand in the CBD space because of the high standards it upholds, providing consumers with a trusted experience,” says Garrett Bain, Chief Commercial Officer of Kadenwood Biosciences. “I look forward to working with these proven industry leaders as Kadenwood continues its accelerated growth and broadens the CBD market by gaining consumer trust with quality, industry leading products.”

“As we continue to grow, both as a brand and as an industry, I feel the greatest importance is having a strong, knowledgeable, and effective team in place to foster consumer trust in the safety and efficacy of CBD products,” says Erick Dickens, CEO and Co-Founder of Kadenwood. “We have built the most talented team in the industry, which has made the Kadenwood brand a beacon for top talent, like Garrett. We look forward to adding his skillset to our arsenal as we build Kadenwood Biosciences into a full-service provider of industry-leading quality CBD.”

The appointment comes at a pivotal time as Kadenwood expands further into the Personal Care, Food & Beverage, and Pet Care sectors. Bain brings an extensive history of success and is a seamless addition to Kadenwood’s world-class executive team, which is backed by decades of award-winning CPG marketing experience, he joins:

  • Erick Dickens, Co-Founder and CEO. The former Chief Marketing Officer of King’s Hawaiian, known for doubling the brand’s revenue to $400M during his five-year tenure, Dickens is a proven leading executive with a track record of driving growth for category-leading brands and global Fortune 500 companies alike, including Kraft Foods, Henkel Personal Care, and LifeLock
  • Doug Weekes, Co-Founder and Chief Operating Officer. The former General Manager of Kraft Foods’ beverage divisions and SVP/General Manager for Henkel’s U.S. Personal Care business, Weekes is a seasoned leader and entrepreneur in the Consumer Goods space, credited for having led the over $500M acquisition of CORE water by KDP
  • Brian Newberry, Co-Founder and Chief Strategy Officer. An expert in the hemp growing and processing industry, Newberry works closely with farmers and government agencies in shaping the CBD industry’s standards and regulations. The serial entrepreneur also has extensive experience in integrated marketing, previously serving as a corporate and product strategist for brands like MasterCard, Honda and DIRECTV
  • Todd Davis, Chairman of the Board. The Co-Founder and former Chairman and CEO of LifeLock has a notable career of scaling businesses. In addition to leading LifeLock through an over $1B IPO in 2012, followed by a successful $2.3B acquisition by Symantec, Davis is best known for building great teams to establish early stage companies and positioning them for success
  • Mike Diedrick, Chief Financial Officer. A finance executive with a career of leading roles in the CPG space, Diedrick has an excellent track record of directing Commercial and Operations Finance teams for leading companies including Kraft Foods, Oscar Mayer, and Purity Organic
  • Scott Link, Head of Sales, CPG. Scott has two decades of sales and general management experience across the Personal and Pet Care sectors. He brings cross-channel relationships across the Mass, Value, Club, and Grocery channels, in addition to valuable headquarter Trade Marketing and Broker Management experience
  • Cristina Weekes, President, Kadenwood Pet. A market expert with a deep career of leading brand management, strategic planning, innovation, and M&A efforts for brands including Kraft Foods, Sara Lee, Nabisco, and was most recently General Manager of Central Garden & Pet
  • Traci Mason, VP and General Manager, Personal Care. Mason brings a wealth of product innovation and strategic marketing experience from previous roles growing profitable revenue across brands at Henkel, including Right Guard, Dry Idea and Dial
  • Jason Waggoner, VP and General Manager, Kadenwood Biosciences. The former Director of Marketing for King’s Hawaiian. Having also held several marketing roles at General Mills, Waggoner, has an extensive background focused on building strategic relationships and general management
  • Monne Andersen, VP Consumer Insights & Services. A performance driven consumer insights expert, bringing her extensive experience uncovering key consumer behaviors to the quickly expanding and evolving CBD industry. Andersen has led a career of successfully leveraging key insights to drive brand development and product innovation for brands like King’s Hawaiian, LifeLock, and Motorola

Kadenwood also exclusively benefits from the appointment of former Surgeon General Richard Carmona¸ MD, MPH, FACS to its Advisory Board. As the only brand in the space to have his expertise internally guiding its practices and innovations, Kadenwood is able to ensure its products meet Dr. Carmona’s quality defining standards, developed over his leading career in public health, medicine, policy and the health and wellness market.

Kadenwood’s proprietary CBD is developed to the highest standards across quality and potency, offering consumers an innovative way to experience its CBD formula, without any THC (tetrahydrocannabinol), created through Kadenwood’s unique vertically-integrated seed-to-shelf production technology.

About CBD
CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and is known to have many therapeutic benefits, including anti-inflammatory, analgesic, anti-anxiety and seizure-suppressive properties.

About Kadenwood, LLC
Founded in 2019, Kadenwood is a privately-held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically-integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains no THC. In Fall 2019, Kadenwood launched its first branded products under LEVEL SELECT in personal care.

To learn more about Kadenwood and follow news about its farms and soon-to-launch branded products, please visit http://kadenwoodbrands.com.

Purity Organic Partners with Kadenwood, LLC to Launch First Entry into CBD Marketplace


Trusted Seed-to-Shelf CBD Company Announces New CBD Infused Tea Under the Purity Organic Brand

NEWPORT BEACH, Calif., March 10, 2020 /PRNewswire/ — Kadenwood, LLC, a leading consumer seed-to-shelf CBD company dedicated to fostering trust and transparency in the mainstream wellness category, announced today a new partnership with Purity Organic, an established organic food and beverage company focusing on better for you products. The companies plan to launch multiple products in the food & beverage sector utilizing Kadenwood’s trusted CBD, beginning with a new line of CBD Hot Teas.

The first-to-market product will mark Purity Organic’s entry into the CBD marketplace bringing high-quality CBD infused options to consumers nationwide. The partnership successfully aligns Purity Organic’s mission of delivering delicious taste through simple USDA Certified Organic ingredients and Kadenwood’s pure form CBD with zero THC.

“Both Purity and Kadenwood hold similarly high standards for quality of ingredients and practices to produce,” said Mary Page Platerink, CEO of Purity Organic. “We are excited to partner with Kadenwood in the CBD space and look forward to bringing our combined offerings to the market soon.”

Purity Organic CBD Hot Teas contain 15mg CBD per tea bag and will be available in four flavors: English Breakfast Tea, SLEEP Chamomile Tea, REVIVE Earl Grey Tea, and FOCUS Green Tea & Lemon.

“As an established producer in the beverage industry, Purity Organic is the ideal partner for this new marketplace,” said Erick Dickens, Co-Founder and CEO of Kadenwood. “This partnership is mutually beneficial, as we look to break into new verticals and expand into the Food, Beverage, and other future categories.”

Additional products are already planned on the combined product innovation roadmap. To learn more about Kadenwood and follow news about its farms and soon-to-launch products, please visit http://kadenwoodbrands.com. More information on new Purity Organic CBD Hot Teas can be found at http://www.PurityOrganicCBD.com.

About CBD

CBD is a non-intoxicating cannabinoid found in cannabis. After tetrahydrocannabinol (THC), cannabidiol (CBD) is the second most abundant cannabinoid in the plant and has many potential therapeutic benefits, including anti-inflammatory, analgesic, anti-anxiety and seizure-suppressant properties.

About Kadenwood, LLC
Founded in 2019, Kadenwood is a privately-held consumer products lifestyle company relentlessly focused on shaping CBD into a trusted and safe mainstream wellness category. To drive this mission, Kadenwood is backed by decades of CPG marketing and category innovation expertise and industry-leading, vertically-integrated CBD farming to ensure quality CBD oil from seed-to-shelf that contains no THC (tetrahydrocannabinol). In Summer, 2019 Kadenwood will launch its collection of branded products under trademarks, starting with LEVEL SELECT in personal care, with the goal of becoming enduring brands people trust as safe and effective.